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RNBs sales in December 2010

RNB's total sales in proprietary stores in December 2010 amounted to SEK 367.1
M, compared with SEK 361.4 M in the corresponding month a year earlier, divested
operations at Steen & Ström in Oslo excluded, which is an increase of 1.6%. In
local currencies the increase was 3.5%. Including divested operations the sales
decreased with 2.7% and measured in local currencies with 0.6%.

Sales in comparable stores in Sweden in December 2010 increased by 4.2% compared
with the corresponding month in the preceding year. Total sales in local
currencies in comparable stores in all countries increased by 3.9%.

The calendar effect in December for the retail clothing sector in Sweden
compared with the corresponding month in the preceding year is according to the
Swedish retail statistics agency, HUI, positive 1.0%.

The number of proprietary stores amounted to 223 at December 31, 2010, compared
with 240 a year earlier (excl. divested operations 224 stores).

Turnover in proprietary stores for fiscal year 2009/2010 amounted to approx.
75% of total annual net sales.



For further information, contact:

Gunnar Bergquist, CFO, RNB RETAIL AND BRANDS
+46 (0) 8-410 520 01,+46 768 87 20 01,  e-mail: gunnar.bergquist@rnb.se

RNB RETAIL AND BRANDS owns, operates and develops fashion, clothing,
accessories, jewelry and cosmetics stores that focus on providing excellent
service and a world-class shopping experience. Sales are mainly conducted in
Scandinavia through the three store concepts Brothers & Sisters, JC and Polarn
O. Pyret, as well as through shops in the department stores NK in Stockholm and
Gothenburg and Illum in Copenhagen. RNB RETAIL AND BRANDS has operation in 11
countries. RNB RETAIL AND BRANDS has been listed on the OMX Nordic Exchange
since 2001.





RNBs sales in December 2010:
http://hugin.info/132993/R/1478909/414671pdf




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Source: RNB Retail and Brands AB via Thomson Reuters ONE

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